MARKUPINDEX.COM · IDIOT INDEX REPORT
Smartwool Hike Light
Smartwool · Apparel / Socks
CANONICAL STAT
The estimated idiot index of the Smartwool Smartwool Hike Light is 4.0x — it retails for $22 while its raw materials cost approximately $5.5.
Stable URL: https://markupindex.com/p/s948
Retail price
$22
Raw materials
$5.5
All-in cost (materials + labor + shipping)
$9.5
4.0x
idiot index (price ÷ materials)
2.3x
vs all-in cost
25%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.