MARKUPINDEX.COM · IDIOT INDEX REPORT
Fjällräven Kånken Classic
Fjällräven · Bags / Backpacks
CANONICAL STAT
The estimated idiot index of the Fjällräven Fjällräven Kånken Classic is 5.0x — it retails for $80 while its raw materials cost approximately $16.
Stable URL: https://markupindex.com/p/s701
Retail price
$80
Raw materials
$16
All-in cost (materials + labor + shipping)
$26
5.0x
idiot index (price ÷ materials)
3.1x
vs all-in cost
20%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.