MARKUPINDEX.COM · IDIOT INDEX REPORT
Mrs. Meyer's All-Purpose 16oz
Mrs. Meyer's · Household / Cleaning
CANONICAL STAT
The estimated idiot index of the Mrs. Meyer's Mrs. Meyer's All-Purpose 16oz is 3.7x — it retails for $4.49 while its raw materials cost approximately $1.2.
Stable URL: https://markupindex.com/p/s673
Retail price
$4.49
Raw materials
$1.2
All-in cost (materials + labor + shipping)
$2.3
3.7x
idiot index (price ÷ materials)
2.0x
vs all-in cost
27%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.