MARKUPINDEX.COM · IDIOT INDEX REPORT
Gucci Dionysus Small
Gucci · Luxury / Bags
CANONICAL STAT
The estimated idiot index of the Gucci Gucci Dionysus Small is 12.4x — it retails for $2,980 while its raw materials cost approximately $240.
Stable URL: https://markupindex.com/p/s607
Retail price
$2,980
Raw materials
$240
All-in cost (materials + labor + shipping)
$477
12.4x
idiot index (price ÷ materials)
6.2x
vs all-in cost
8%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.