MARKUPINDEX.COM · IDIOT INDEX REPORT
Hermès Kelly 28 Sellier
Hermès · Luxury / Bags
CANONICAL STAT
The estimated idiot index of the Hermès Hermès Kelly 28 Sellier is 23.7x — it retails for $12,100 while its raw materials cost approximately $510.
Stable URL: https://markupindex.com/p/s600
Retail price
$12,100
Raw materials
$510
All-in cost (materials + labor + shipping)
$1,318
23.7x
idiot index (price ÷ materials)
9.2x
vs all-in cost
4%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.