MARKUPINDEX.COM · IDIOT INDEX REPORT
Audemars Piguet Royal Oak 15400
AP · Luxury / Watches
CANONICAL STAT
The estimated idiot index of the AP Audemars Piguet Royal Oak 15400 is 22.1x — it retails for $24,300 while its raw materials cost approximately $1,100.
Stable URL: https://markupindex.com/p/s592
Retail price
$24,300
Raw materials
$1,100
All-in cost (materials + labor + shipping)
$2,572
22.1x
idiot index (price ÷ materials)
9.4x
vs all-in cost
5%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.