MARKUPINDEX.COM · IDIOT INDEX REPORT
Voss Water 800ml 12-pack
Voss · Food / Beverages
CANONICAL STAT
The estimated idiot index of the Voss Voss Water 800ml 12-pack is 8.6x — it retails for $29.99 while its raw materials cost approximately $3.5.
Stable URL: https://markupindex.com/p/s548
Retail price
$29.99
Raw materials
$3.5
All-in cost (materials + labor + shipping)
$11.7
8.6x
idiot index (price ÷ materials)
2.6x
vs all-in cost
12%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.