MARKUPINDEX.COM · IDIOT INDEX REPORT
M&M's Peanut 11.4oz
Mars · Food / Candy
CANONICAL STAT
The estimated idiot index of the Mars M&M's Peanut 11.4oz is 3.7x — it retails for $5.99 while its raw materials cost approximately $1.6.
Stable URL: https://markupindex.com/p/s539
Retail price
$5.99
Raw materials
$1.6
All-in cost (materials + labor + shipping)
$2.8
3.7x
idiot index (price ÷ materials)
2.1x
vs all-in cost
27%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.