MARKUPINDEX.COM · IDIOT INDEX REPORT
Oreo Original 14.3oz
Oreo · Food / Snacks
CANONICAL STAT
The estimated idiot index of the Oreo Oreo Original 14.3oz is 5.0x — it retails for $4.49 while its raw materials cost approximately $0.9.
Stable URL: https://markupindex.com/p/s529
Retail price
$4.49
Raw materials
$0.9
All-in cost (materials + labor + shipping)
$1.8
5.0x
idiot index (price ÷ materials)
2.5x
vs all-in cost
20%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.