MARKUPINDEX.COM · IDIOT INDEX REPORT
Aleve 220mg 100ct
Aleve · Pharma / OTC
CANONICAL STAT
The estimated idiot index of the Aleve Aleve 220mg 100ct is 12.7x — it retails for $13.99 while its raw materials cost approximately $1.1.
Stable URL: https://markupindex.com/p/s494
Retail price
$13.99
Raw materials
$1.1
All-in cost (materials + labor + shipping)
$2.3
12.7x
idiot index (price ÷ materials)
6.1x
vs all-in cost
8%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.