MARKUPINDEX.COM · IDIOT INDEX REPORT
DJI Avata 2
DJI · Electronics / Drones
CANONICAL STAT
The estimated idiot index of the DJI DJI Avata 2 is 5.9x — it retails for $999 while its raw materials cost approximately $170.
Stable URL: https://markupindex.com/p/s245
Retail price
$999
Raw materials
$170
All-in cost (materials + labor + shipping)
$234
5.9x
idiot index (price ÷ materials)
4.3x
vs all-in cost
17%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.