MARKUPINDEX.COM · IDIOT INDEX REPORT
Chipotle Burrito Bowl
Chipotle · Food / Prepared
CANONICAL STAT
The estimated idiot index of the Chipotle Chipotle Burrito Bowl is 5.3x — it retails for $11.5 while its raw materials cost approximately $2.15.
Stable URL: https://markupindex.com/p/s160
Retail price
$11.5
Raw materials
$2.15
All-in cost (materials + labor + shipping)
$4.3
5.3x
idiot index (price ÷ materials)
2.7x
vs all-in cost
19%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.