MARKUPINDEX.COM · IDIOT INDEX REPORT
Chanel N°5 EDP 100ml
Chanel · Beauty / Fragrance
CANONICAL STAT
The estimated idiot index of the Chanel Chanel N°5 EDP 100ml is 51.4x — it retails for $180 while its raw materials cost approximately $3.5.
Stable URL: https://markupindex.com/p/s141
Retail price
$180
Raw materials
$3.5
All-in cost (materials + labor + shipping)
$6.2
51.4x
idiot index (price ÷ materials)
29.0x
vs all-in cost
2%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.