MARKUPINDEX.COM · IDIOT INDEX REPORT
Nike Dri-FIT Tee
Nike · Apparel / Tops
CANONICAL STAT
The estimated idiot index of the Nike Nike Dri-FIT Tee is 10.7x — it retails for $30 while its raw materials cost approximately $2.8.
Stable URL: https://markupindex.com/p/s109
Retail price
$30
Raw materials
$2.8
All-in cost (materials + labor + shipping)
$5
10.7x
idiot index (price ÷ materials)
6.0x
vs all-in cost
9%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.