MARKUPINDEX.COM · IDIOT INDEX REPORT
Article Sven Sofa
Article · Furniture / Sofas
CANONICAL STAT
The estimated idiot index of the Article Article Sven Sofa is 3.8x — it retails for $1,799 while its raw materials cost approximately $475.
Stable URL: https://markupindex.com/p/s098
Retail price
$1,799
Raw materials
$475
All-in cost (materials + labor + shipping)
$775
3.8x
idiot index (price ÷ materials)
2.3x
vs all-in cost
26%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.