MARKUPINDEX.COM · IDIOT INDEX REPORT
AirPods (3rd gen)
Apple · Electronics / Audio
CANONICAL STAT
The estimated idiot index of the Apple AirPods (3rd gen) is 7.7x — it retails for $169 while its raw materials cost approximately $22.
Stable URL: https://markupindex.com/p/s020
Retail price
$169
Raw materials
$22
All-in cost (materials + labor + shipping)
$35
7.7x
idiot index (price ÷ materials)
4.8x
vs all-in cost
13%
materials share of price
Cost figures are estimates derived from public teardown analyses, bill-of-materials reports, and industry rules of thumb — not audited manufacturer costs. Indexes are directional indicators, not statements of fact about any company's margins. Read the methodology and disclaimers.